Johanna Reder
About Johanna Reder
Johanna Reder is an Integrated Marketing Director with over 15 years of experience in technology companies. She has held various marketing roles, including positions at Eviivo, Vodafone Business, and RingCentral, focusing on customer-centric campaigns and the impact of innovation on marketing strategies.
Work at RingCentral
Johanna Reder has served as the Integrated Marketing Director at RingCentral since 2021. In this role, she focuses on developing customer-centric marketing campaigns that contribute to business growth. Her responsibilities include collaborating with cross-functional teams, agencies, and partners to enhance marketing strategies. RingCentral, a leader in cloud communications, benefits from her extensive experience in technology and marketing.
Previous Experience in Marketing
Prior to her current role, Johanna Reder held several marketing positions in various companies. She worked at Eviivo as Marketing Manager from 2007 to 2012, and later at Lumata as Corporate Marketing Manager from 2012 to 2014. She also served as Head of Marketing and Communications at essensys from 2014 to 2016, and as Senior Campaigns Manager at Vodafone Business from 2016 to 2021. Most recently, she was the Head of Performance Marketing at Lycamobile Group for eight months in 2021.
Education and Expertise
Johanna Reder studied at Université Côte d'Azur, where she focused on English and achieved a degree in Langues, Littératures, Civilisations Etrangères. Additionally, she attended Martran College, where she studied Marketing Communications and earned a CAM Foundation qualification. With over 15 years of experience in technology companies, she specializes in a wide range of marketing services, including digital marketing, demand generation, content creation, and branding.
Professional Focus and Passion
Johanna Reder is passionate about the impact of innovation in technology and digital platforms on marketing strategies. She emphasizes the importance of creating customer-centric campaigns that drive business growth. Her approach involves leveraging her extensive experience to deliver a full spectrum of marketing services, including advertising, public relations, and events.