Lauren Bosnjak
About Lauren Bosnjak
Lauren Bosnjak serves as the Principal of Customer Experience GTM at RingCentral, where she focuses on enhancing customer experience through data strategy and automation. With a diverse background in customer success and business development at companies like IBM and Google, she brings extensive expertise in SaaS strategies and customer engagement.
Work at RingCentral
Lauren Bosnjak serves as Principal, Customer Experience GTM at RingCentral since 2023. In this role, she focuses on enhancing customer experience through data strategy, workflow content, and automation. She utilizes Gainsight as a key tool to implement an intuitive tooling and automation strategy. Her objectives include increasing Net Promoter Score (NPS), improving customer engagement, and reducing churn across all customer segments.
Previous Experience
Before joining RingCentral, Lauren Bosnjak held various roles at notable companies. She worked at Google in multiple capacities, including GTM Strategy & Operations for Customer Experience and as Principal Customer Success Manager for Retail Select Accounts. Her tenure at IBM included roles in Strategic Business Development for the Canadian National Healthcare Team and as a Client Executive in the Ontario Healthcare Industry. She also worked at Looker as a Customer Success Manager.
Education and Expertise
Lauren Bosnjak earned a Master of Business Administration (MBA) from Dalhousie University. She also holds a Bachelor's Degree with a major in Neuroscience and a minor in Business from the same institution. Her expertise includes creating scalable customer value realization processes for SaaS and consumption-based strategies, as well as developing comprehensive customer success engagement models.
Achievements in Customer Success
During her career, Lauren Bosnjak developed a comprehensive customer success engagement model and strategy for Google Cloud Platform's data products. This initiative involved aligning cross-functionally across multiple product groups. Her work emphasizes enhancing customer experience and operational efficiency within the organizations she has served.