Sara Boushakra
About Sara Boushakra
Sara Boushakra is a Senior Brand Specialist at RingCentral, where she has worked since 2021. She specializes in employer branding, video content creation, and employee engagement initiatives, drawing on her extensive experience in talent acquisition and communications.
Work at RingCentral
Sara Boushakra has been serving as a Senior Brand Specialist at RingCentral since 2021. In this role, she leads the creation and execution of employer video content and creative storytelling. Her responsibilities include managing script writing, production, vendor relations, and social strategy. Previously, she worked as a Recruiting/Talent Acquisition Coordinator from 2017 to 2019 and as a Talent Brand Specialist from 2019 to 2021. Throughout her tenure, she has collaborated with various teams, including PR, Internal & Executive Communications, DEI, Marketing, and Recruiting, to ensure brand and messaging alignment.
Education and Expertise
Sara Boushakra earned her Bachelor of Arts (B.A.) in Mass Communication/Media Studies from the University of California, Berkeley, where she studied from 2012 to 2016. Her educational background provides a foundation for her expertise in brand management and creative storytelling. This knowledge is applied in her current role at RingCentral, where she implements global employee engagement initiatives and develops strategies for professional events.
Background
Sara Boushakra has a diverse professional background that includes roles in various organizations. Before joining RingCentral, she worked at UC Berkeley as a Football Recruiting Operations Intern and as a Division I Student Athlete from 2012 to 2016. She also gained experience in corporate partnership development with the Golden State Warriors from 2016 to 2017. This range of experiences has contributed to her skills in brand strategy and employee engagement.
Achievements
In her role at RingCentral, Sara Boushakra has successfully implemented global employee engagement initiatives that foster company culture and support inclusivity. She manages and nurtures the culture narrative through employer branding profiles and reviews analytics and ad campaigns on platforms such as Glassdoor, Indeed, and LinkedIn. Additionally, she organizes and develops strategies for conferences and professional events that contribute to diversity hiring goals and enhance brand awareness.