Arya Hojati
About Arya Hojati
Arya Hojati is a Social Media Manager at Riot Games, known for her expertise in digital marketing and social media strategy. She has previously worked with notable esports organizations such as 100 Thieves and Cloud9, where she achieved significant growth in social media engagement.
Current Role at Riot Games
Arya Hojati serves as the Social Media Manager at Riot Games, a position held since 2022. In this role, Hojati is responsible for managing and executing social media strategies that enhance engagement and community interaction. Hojati has successfully achieved record-breaking engagement on social media platforms by analyzing data to identify high-performing content. This analytical approach allows for the adaptation of strategies to include more fan-favorite content, contributing to the overall success of Riot Games' social media presence.
Previous Experience at 100 Thieves
Prior to joining Riot Games, Hojati worked at 100 Thieves as a Digital Marketing Producer. This role spanned from 2021 to 2022 and lasted for six months. Hojati's responsibilities included developing and implementing digital marketing strategies to enhance brand visibility and engagement. Hojati also briefly worked at 100 Thieves in 2022 for two months, further contributing to the organization's digital marketing efforts.
Experience at Cloud9 Esports, Inc.
Hojati gained valuable experience at Cloud9 Esports, Inc., where they held two positions. Initially, Hojati served as a Social Media Associate from 2020 to 2021 for one year. In this capacity, Hojati focused on managing social media channels and creating content that resonated with the gaming community. Additionally, Hojati worked as a Social Media Coordinator Intern in 2020 for six months, further developing skills in social media management and content creation.
Educational Background in Marketing
Hojati studied Business Administration with an emphasis in Marketing at San Diego State University, earning a Bachelor's degree from 2018 to 2020. This academic background provided a solid foundation in marketing principles and strategies. Prior to this, Hojati attended Los Angeles Pierce College from 2016 to 2018, where foundational studies were completed. Hojati's education has been instrumental in shaping their career in digital marketing and social media management.
Internship Experience and Achievements
Hojati's early career included several internships that contributed to their expertise in social media marketing. Notably, Hojati interned at Jumper Media as a Content Creation/Social Media Marketing Intern in 2019 for five months. Additionally, Hojati worked as a Marketing Intern at eSUB Construction Software from 2018 to 2019 for four months. During their tenure in various roles, Hojati successfully grew social media channels, achieving a 72% increase in Twitter followers and a 300% increase in Instagram followers, resulting in over 300 million impressions across accounts.