Batuhan Belik
About Batuhan Belik
Batuhan Belik is a Brand Manager at Riot Games, where he has worked since 2020, overseeing marketing strategies for Teamfight Tactics and Legends of Runeterra in the EMEA region. He previously co-founded Massk and held various roles in the gaming and technology sectors, including Community Manager at Riot Games and Account Manager at Microsoft.
Current Role at Riot Games
Batuhan Belik has been serving as a Brand Manager at Riot Games since 2020. In this role, he oversees the holistic EMEA brand narrative and the overall go-to-market strategy for Teamfight Tactics (TFT) and Legends of Runeterra (LoR). He leads the EMEA Esports publishing efforts for these games and represents the EMEA region in global product strategy discussions. His responsibilities include developing projects and unique marketing strategies to support local EMEA offices and setting top-level goals and key results for game marketing efforts.
Previous Experience in the Gaming Industry
Before his current position at Riot Games, Batuhan Belik worked as a Community Manager at Riot Games from 2015 to 2020 in Istanbul, Turkey. His experience in the gaming industry also includes co-founding Massk, where he worked from 2013 to 2015. Additionally, he held the position of Managing Partner at Webrox Entertainment for one year and served as an Ad Operations Specialist at ReklamZ for three years. His extensive background in gaming and digital marketing has contributed to his expertise in brand management.
Educational Background
Batuhan Belik studied at Kocaeli Üniversitesi, where he earned a Bachelor's degree in English Language and Literature from 2002 to 2009. His education has provided him with a strong foundation in communication and language skills, which are essential in his roles within the marketing and gaming sectors.
Career Progression and Roles
Batuhan Belik has held various positions throughout his career, starting as an Account Manager at Microsoft from 2010 to 2011. He then transitioned to roles in digital marketing, including a position as a Digital Marketing Specialist at SINPAS for ten months and as an Ad Operations Specialist at ReklamZ for three years. His diverse experience in marketing and management has shaped his approach to brand strategy in the gaming industry.