Ernesto Campabadal
About Ernesto Campabadal
Ernesto Campabadal is a Creative Director specializing in Global Esports at Riot Games, where he has worked since 2022. He has held various creative roles in notable agencies, including Saatchi & Saatchi, Omelet, and Wieden + Kennedy, and has an academic background in Advertising and Communications.
Current Role at Riot Games
Ernesto Campabadal serves as the Creative Director for Global Esports at Riot Games since 2022. In this role, he is responsible for overseeing creative strategies and initiatives that enhance the global esports experience. His position involves collaboration with various teams to develop innovative content and campaigns that resonate with the esports community.
Previous Experience in Advertising and Creative Roles
Prior to joining Riot Games, Ernesto Campabadal held several positions in the advertising and creative industries. He worked at SID LEE as Global Creative Director for one month in 2021. He also served as a Copywriter at Saatchi & Saatchi from 2013 to 2014, and as a Senior Copywriter at Omelet from 2015 to 2019. Additionally, he was an Associate Creative Director at Omelet from 2019 to 2021, contributing to various projects during his tenure.
Educational Background in Advertising and Communications
Ernesto Campabadal studied Advertising at Universidad Latina de Costa Rica, where he earned a Bachelor of Arts degree from 2006 to 2009. He furthered his education at VCU Brandcenter - Virginia Commonwealth University, obtaining a Master of Science in Communications with a focus on Creative Technology from 2010 to 2012. This educational foundation has supported his career in creative roles across various organizations.
Internship Experience in Creative Fields
Ernesto Campabadal gained valuable experience through internships early in his career. He worked as a Creative Intern at Digital Kitchen for three months in 2011 and as an Intern Copywriter at Wieden + Kennedy for four months in 2012. These internships provided him with insights into the creative process and helped shape his professional development in the advertising industry.
Career Progression in Creative Strategy
Throughout his career, Ernesto Campabadal has demonstrated a consistent progression in creative strategy roles. He worked as a Creative Strategist at 2night Entertainment Corp. in 2008 for nine months before moving on to various copywriting positions. His diverse experiences across different companies have equipped him with a broad skill set in creative direction and strategy.