Hans Christian Lueneborg
About Hans Christian Lueneborg
Hans Christian Lueneborg serves as the Head of Esports for EMEA at Riot Games, bringing over 18 years of experience in the games industry, particularly in esports management and operations.
Work at Riot Games
Hans Christian Lueneborg has served as the Head of Esports for the EMEA region at Riot Games since 2018. In this role, he is responsible for overseeing the development and execution of esports initiatives within the region. His leadership focuses on enhancing the competitive gaming landscape and fostering community engagement through various esports events and programs.
Current Role in Esports Player Foundation
Since 2020, Lueneborg has held the position of Vice Chairman of the Supervisory Board at the Esports Player Foundation. In this capacity, he contributes to the foundation's mission of supporting professional esports players, focusing on their well-being and career development within the esports ecosystem.
Education and Expertise
Lueneborg studied at Queen's University, where he completed the Workplace Mental Health Leadership Certificate Program from 2021 to 2022. This program provided him with insights into mental health leadership, which is increasingly relevant in the competitive gaming environment. His educational background complements his extensive experience in the esports industry.
Professional Experience in Esports
Lueneborg has over 18 years of experience in the games industry, with a primary focus on esports. His previous roles include serving as Head of Esports at FC Schalke 04, Director of Esports at Splyce Inc., and Project Manager at Freaks 4U Gaming GmbH. He has been instrumental in building and managing professional international esports operations and brands, as well as developing large-scale esports pro leagues across multiple countries.
Leadership in Esports Organizations
Lueneborg has held various leadership positions in esports organizations, including his role as a Member of the Board and Advisor at nevaly from 2014 to 2019. His experience encompasses establishing and scaling business units within the esports sector, which has contributed to the growth and sustainability of esports as a competitive industry.