Joe Hixson
About Joe Hixson
Joe Hixson serves as the Senior Director of Corporate Communications at Riot Games, where he oversees the communication strategy for the animated series Arcane and leads the editorial and video content strategy for riot.com.
Work at Riot Games
Joe Hixson serves as the Senior Director of Corporate Communications at Riot Games, a position he has held since 2018. In this role, he oversees the communication strategy for the animated series Arcane, which has gained significant attention in the gaming and entertainment industries. Hixson also leads the editorial and video content strategy for riot.com, ensuring that the company's messaging aligns with its brand objectives. His responsibilities include spokesperson training and developing thought leadership initiatives, which contribute to the overall corporate narrative of Riot Games.
Education and Expertise
Joe Hixson studied at Pomona College, where he focused on Politics and English. He achieved a Bachelor of Arts (BA) degree in 2008. His educational background provides a foundation for his work in corporate communications, allowing him to effectively navigate complex messaging and engage diverse audiences. Hixson's expertise in communication strategy is evident in his leadership roles and initiatives at Riot Games.
Background
Before joining Riot Games, Joe Hixson worked at The Abernathy MacGregor Group as a Senior Vice President for ten years, from 2008 to 2018. During his tenure there, he developed skills in corporate communications and public relations, which he has applied in his current role. Hixson's experience in both agency and corporate environments has equipped him with a comprehensive understanding of communication strategies and stakeholder engagement.
Achievements
In his current role at Riot Games, Joe Hixson manages employer branding and marketing initiatives, contributing to the company's reputation as a leader in the gaming industry. His work on the animated series Arcane has been particularly noteworthy, as it has expanded the reach and visibility of Riot Games beyond traditional gaming audiences. Hixson's efforts in spokesperson training and thought leadership further enhance the company's communication effectiveness.