Joe Lee

Associate Director, Strategic Advisory @ Riot Games

About Joe Lee

Joe Lee serves as the Associate Director of Strategic Advisory at Riot Games, where he has worked since 2020. He previously held various roles in revenue strategy at Riot Games and has experience in product management and consulting from companies like Adobe, Deloitte, and Accenture.

Work at Riot Games

Joe Lee has held multiple positions at Riot Games, starting as Manager of Revenue Strategy from 2017 to 2019. He then advanced to Senior Manager of Revenue Strategy from 2019 to 2020. Since 2020, he has served as Associate Director of Strategic Advisory. In these roles, he has led revenue strategy initiatives for popular games, including the cosmetic portfolio of League of Legends and the monetization strategy for VALORANT.

Education and Expertise

Joe Lee studied Systems Engineering at the University of Pennsylvania, earning a Bachelor of Science in Engineering (BSE) from 2006 to 2010. He later pursued a Master of Business Administration (MBA) at UCLA Anderson School of Management, completing his studies from 2015 to 2017. His educational background provides a strong foundation in both technical and business disciplines.

Background

Joe Lee began his career in the technology sector, working as a Business Technology Analyst at Deloitte Consulting from 2010 to 2012. He gained experience in technology implementations for Fortune 500 companies. He also worked as a Systems Integration & Technology Consultant at Accenture for a brief period in 2009. His entrepreneurial spirit is evident from founding Good Luck Gaming, a platform connecting fans with esports celebrities.

Achievements

During his tenure at Riot Games, Joe Lee played a significant role in developing revenue strategies for major gaming titles. He contributed to customer engagement and retention efforts while working as a Product Manager at Adobe. Additionally, he was instrumental in scaling an enterprise software startup from 20 to 100 employees, showcasing his leadership capabilities in business growth.

Previous Work Experience

Before joining Riot Games, Joe Lee held various positions in different companies. He worked at Deacom, Inc. as a Product Manager and Support Manager from 2012 to 2015. He also completed internships at BRaVe Ventures and March Capital Partners in 2016, focusing on esports and venture capital, respectively. His diverse work experience spans product management, consulting, and entrepreneurship.

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