Leila Hu
About Leila Hu
Leila Hu is a Brand Manager at Riot Games in Shenzhen, China, with extensive experience in marketing and branding. She holds a Master's degree in Business Administration from HKUST Business School and has worked in various roles across notable companies, including Walmart and Daniel Wellington.
Work at Riot Games
Leila Hu has been serving as a Brand Manager at Riot Games since 2021. In this role, she is responsible for developing and implementing branding strategies to enhance the company's market presence. Based in Shenzhen, Guangdong, China, she has contributed to various initiatives aimed at strengthening the brand's identity and engagement with its audience.
Education and Expertise
Leila Hu holds a Master of Business Administration (MBA) from HKUST Business School, where she studied Business, Management, Marketing, and Related Support Services from 2020 to 2022. She also earned a Bachelor of Arts in Digital Arts from Duquesne University, where she studied from 2011 to 2015. Additionally, she has a Minor in Advertising and Public Relations from the same institution. Her education has equipped her with expertise in branding, strategic planning, and marketing technology.
Background
Before joining Riot Games, Leila Hu worked in various roles that contributed to her professional development. She served as a Manager of Partnership & Rewards at Walmart for four months in 2018 and as a Senior Influencer Marketing Coordinator at Daniel Wellington for eight months in 2016-2017. She also gained experience as a Television News Reporter at Duquesne University and as an Associate Reporter at College Lifestyles.
Achievements
Leila Hu has a proven track record in growing digital footprints for brands, indicating her success in enhancing their online presence. Her expertise in branding for market differentiation and analysis has enabled her to create unique brand identities that stand out in competitive markets. Additionally, she specializes in strategic planning, which involves developing long-term goals to achieve business objectives.
Skills and Industry Experience
Leila Hu possesses skills in marketing and advertising technology, leveraging advanced tools to enhance marketing strategies. She has industry experience in mobile app marketing, focusing on promoting applications to increase user acquisition and engagement. Her background includes a Udacity nanodegree in Data Analysis, which further complements her analytical capabilities in the marketing domain.