Leona(xinyu) Liu

Leona(xinyu) Liu

Insights Analyst @ Riot Games

About Leona(xinyu) Liu

Leona (Xinyu) Liu is an Insights Analyst at Riot Games, with a background in business analytics and management. She has held various analytical roles at notable companies including McKinsey & Company, Zynga, and Deloitte, and has a master's degree in Analytics from the University of Southern California.

Current Role at Riot Games

Leona Liu currently serves as an Insights Analyst at Riot Games, a position she has held since 2023. In this role, she focuses on leveraging data analytics to inform business decisions and strategies within the gaming sector. Her expertise in data analysis and insights generation supports the company's objectives in enhancing player experiences and optimizing game performance.

Previous Experience in Business Analysis

Prior to her role at Riot Games, Leona Liu gained diverse experience in business analysis across various organizations. She worked as a Business Analyst at Deloitte for two months in 2019 and as a PTA at McKinsey & Company for two months in 2020, both in Shanghai. Additionally, she served as an Ad Yield Analyst at Zynga for three months in 2022 in Los Angeles, California, and as a Data Analyst at DiDi for four months in Beijing in 2021.

Educational Background

Leona Liu completed her Bachelor's degree in Business Administration and Management at Indiana University - Kelley School of Business from 2017 to 2021. She pursued a triple major in Business Analytics, Information Systems, and Operations Management. Following her undergraduate studies, she obtained a Master's degree in Analytics from the University of Southern California from 2021 to 2023.

Leadership Experience

Leona Liu demonstrated leadership skills as the President of the International Business Association at Indiana University from 2017 to 2019. In this role, she managed organizational activities and fostered collaboration among members. Additionally, she served as the Master-Ranked Club President for Brawl Stars, showcasing her leadership and expertise in the gaming community.

Career Aspirations in Gaming and Technology

Leona Liu actively seeks full-time opportunities in business analysis, data analysis, data science, and product management, particularly within the gaming and technology sectors. Her strong interest in roles that combine analytics with the gaming industry reflects her niche specialization and commitment to advancing her career in this field.

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