Stephanie Hawkey
About Stephanie Hawkey
Stephanie Hawkey is a Project Manager in Global Channel Marketing at Riot Games, specializing in partner marketing with platforms like Twitch, YouTube, and Meta Facebook. She has extensive experience in marketing operations, having held various roles at companies such as AdColony, Tapjoy, and Ghost Media Inc.
Work at Riot Games
Stephanie Hawkey has been serving as Project Manager for Global Channel Marketing at Riot Games since 2021. In this role, she is responsible for managing marketing operations and ensuring effective collaboration across various channels. She has designed the operational infrastructure for first-party marketing efforts, focusing on product campaigns across major platforms such as Apple, Google, Samsung, and Epic. Additionally, she has developed systems for App Store Optimization (ASO) campaign tracking, overseeing the process from asset production to campaign launch.
Previous Experience in Marketing Operations
Prior to her current position at Riot Games, Stephanie held various roles in marketing operations. She worked at AdColony as a Marketing Operations Specialist from 2018 to 2019 and later as a Publishing Account Manager in Monetization for Games from 2019 to 2020. At Tapjoy, she served as a Strategic Account Manager from 2020 to 2021. Her experience includes establishing best practices for partner marketing asset placements and Drop campaigns, showcasing her expertise in managing client relations and account management.
Leadership Roles in Creative Operations
Stephanie has held leadership positions in creative operations, including her tenure at Le Deux Creative, where she served as Director of Operations and VP of Marketing Operations in 2018. Her responsibilities included overseeing operational workflows and managing marketing strategies. Additionally, she worked as a Creative Operations Manager at Ghost Media Inc. from 2017 to 2018, further enhancing her skills in managing creative projects and operational efficiencies.
Client Relations and Partner Marketing
In her current and previous roles, Stephanie has maintained account management and client relations for partner marketing with major platforms, including Twitch, YouTube, and Meta Facebook. She has created workflows for production and asset delivery, ensuring that marketing campaigns are executed effectively. Her focus on establishing best practices for partner marketing has contributed to successful collaborations and campaign outcomes.
Education and Expertise
While specific educational details are not provided, Stephanie Hawkey's extensive experience in marketing operations and project management demonstrates her expertise in the field. Her roles across various companies highlight her proficiency in managing complex marketing campaigns, client relations, and operational infrastructure, making her a valuable asset in the marketing industry.