Lina Hurworth
About Lina Hurworth
Lina Hurworth is a Manager of Client Services at Rise People in Burnaby, British Columbia, with over 20 years of experience in business development and team management. She has held various managerial roles in notable organizations, including Sun Life Financial and Pacific Blue Cross, and possesses multiple certifications in her field.
Work at Rise People
Lina Hurworth has been serving as the Manager of Client Services at Rise People since 2018. In this role, she is responsible for overseeing client relations and ensuring high-quality service delivery. Her tenure at Rise People, located in Burnaby, British Columbia, spans six years, during which she has contributed to the company's client service strategies and operational improvements.
Previous Employment History
Before joining Rise People, Lina held several managerial positions in various organizations. She worked at Sun Life Financial as the Manager of the Business Development Service Team from 2016 to 2017. Prior to that, she was the Manager of Group Services at Pacific Blue Cross from 2012 to 2015. Lina also has experience as an Internet Marketing Consultant at Reachlocal in 2012 and held multiple roles at Yellow Pages / Pages Jaunes – Canada, including Director of Sales and Senior Manager Sales from 2005 to 2010.
Education and Certifications
Lina studied at The University of British Columbia from 2006 to 2009, earning a diploma in Sales and Marketing Management. She holds the FLMI Fellow, Life Management Institute certification, and has completed the Group Benefits Administration certification, achieving GBA 1, 2, and 3. Her educational background supports her extensive experience in business development and client services.
Expertise in Business Development
With over 20 years of experience in business development and managing business services teams, Lina specializes in coaching, developing, and mentoring teams. She is recognized for her ability to drive results and facilitate continuous self-development. Lina acts as a change agent within organizations, providing strategic leadership in developing long-term client relations.
Experience in Call Centre Management
Lina has significant experience in call centre management and workforce planning. This expertise has been instrumental in her roles, particularly in ensuring efficient operations and high levels of customer satisfaction. Her background in managing service teams contributes to her effectiveness in client services and business development.