Rita Estes
About Rita Estes
Rita Estes is a Senior Marketing Analyst at RLI Insurance Company, where she has worked since 2012. She has extensive experience in project management, systems analysis, and marketing, having previously held roles at Caterpillar and RLI Insurance Company.
Current Role at RLI Insurance Company
Rita Estes currently serves as a Senior Marketing Analyst at RLI Insurance Company, a position she has held since 2012. In this role, she focuses on various marketing initiatives, including managing Google AdWords campaigns for direct-to-consumer products. Additionally, she provides support and updates for the company's external website, emphasizing SEO and SEO reporting. Her responsibilities also include event planning for corporate receptions, showcasing her versatility in both marketing and operational functions.
Previous Experience at RLI Insurance Company
Prior to her current role, Rita Estes worked at RLI Insurance Company in multiple capacities. She served as a Manager of the Service Desk from 2005 to 2010, where she oversaw support operations. Following that, she took on the role of Senior Systems Analyst - Solutions Delivery from 2009 to 2018. In these positions, she contributed to the development and support of the company's intranet on Office 365 and acted as a content author for the external customer portal using Adobe AEM version 6.5.5.0.
Experience at Caterpillar
Rita Estes began her career at Caterpillar, where she held various project management roles from 2001 to 2005. She worked as a S+PD Project Manager for three years, followed by a year as a S+PD Team Lead in Project Management. During her tenure at Caterpillar, she gained valuable experience in project management and team leadership, which contributed to her subsequent roles in the insurance industry.
Skills and Responsibilities
Rita Estes possesses a diverse skill set that includes managing Google AdWords campaigns, overseeing the procurement of branded products, and managing the company store. Her expertise in SEO is evident through her work on the external website and SEO reporting. Additionally, she is involved in event planning, demonstrating her ability to handle multiple responsibilities effectively.