Juan Felipe Torres Falkonert
About Juan Felipe Torres Falkonert
Juan Felipe Torres Falkonert is a Senior UX Designer and Product Architect at Rokk3r Labs in Bogotá, Colombia, with extensive experience in user experience design and information architecture. He previously held leadership roles at Wunderman and Nokia, and he has a strong background in developing functional prototypes and conducting user testing.
Work at Rokk3r Labs
Currently, Juan Felipe Torres Falkonert serves as a Senior UX Designer and Senior Product Architect at Rokk3r Labs in Bogotá, Colombia. He has been with the company since 2015, contributing to various projects and initiatives in user experience design. In his role, he directs the Colombian UX team, focusing on enhancing user experience and information architecture. His responsibilities include creating user flows and taxonomy for digital products, ensuring that the design meets user needs effectively.
Previous Experience at Wunderman
Before joining Rokk3r Labs, Juan Felipe worked at Wunderman as a UX Director and Regional Content Manager for Nokia South America from 2012 to 2015. During his tenure, he was responsible for overseeing user experience strategies and managing content for the South American market. His role involved collaboration with various stakeholders to enhance digital interactions and improve user satisfaction.
Experience at ZemoGA, Inc.
Juan Felipe began his career as a UX Designer and Information Architect at ZemoGA, Inc. from 2008 to 2012. In this position, he developed foundational skills in user experience design and information architecture. His work involved creating user-centered designs and ensuring that digital products were intuitive and accessible for users.
Education and Expertise
Juan Felipe studied at The Interaction Design Foundation, where he completed professional education in two key areas: 'Get your product used: How to Design for Adoption and Appropriation' and 'Gamification: Creating Addictive User Experience,' both in 2016. He specializes in developing functional prototypes and conducting user testing, which are essential skills in the field of UX design. Additionally, he is certified as a Design Sprint Master, enabling him to facilitate workshops focused on innovation and problem-solving.
Team Management and Client Engagement
Juan Felipe possesses strong team management skills and has extensive experience in client-facing roles. His ability to lead teams effectively and engage with clients has been instrumental in delivering successful user experience projects. His focus on collaboration and communication ensures that user needs are prioritized throughout the design process.