Caitlin Dean
About Caitlin Dean
Caitlin Dean is a Senior Product Designer with extensive experience in user-centric design and visual storytelling across various industries, including tech and fashion. She has held significant roles at companies like Sense and VidMob, and currently works at Rokt.
Current Role at Rokt
Caitlin Dean currently serves as a Senior Product Designer at Rokt, a position she has held since 2024. She works in a hybrid capacity from New York, New York. In this role, she focuses on designing user-centric experiences and building design systems tailored for high-growth startup environments.
Previous Experience at Sense
Before joining Rokt, Caitlin worked at Sense as the Brand Experience Design Lead for Product and Marketing from 2022 to 2024. During her two years in this role, she operated remotely while contributing to the development of brand experiences that align with product and marketing strategies.
Educational Background
Caitlin Dean has a solid educational foundation in design and communications. She studied at the University of Wisconsin-Madison, earning a Bachelor of Arts in Strategic Communications, French, and a European Studies Certificate from 2010 to 2014. She also attended Parsons School of Design - The New School, where she achieved an Associate of Arts and Sciences in Graphic Design from 2015 to 2016. Additionally, she studied at Université Sorbonne Nouvelle for 11 months in 2013.
Diverse Industry Experience
Caitlin has a diverse background, having worked across various industries, including tech, fashion, art, beauty, and food & beverage. Her experience spans multiple roles, including graphic design, marketing, and public relations, showcasing her adaptability and breadth of knowledge in different sectors.
Freelance Work and Portfolio
In addition to her full-time roles, Caitlin offers freelance services, which she promotes through her Contra profile. She operates a personal online portfolio at caitlinepdean.com, where she showcases her design work and projects, emphasizing her expertise in visual storytelling and problem-solving.