Elizabeth Hecht
About Elizabeth Hecht
Elizabeth Hecht is a Sales Marketing Coordinator at Rokt in New York, having joined the company in 2023. She has a background in digital sales and marketing, with previous roles at Dotdash Meredith and SiriusXM, and holds a Bachelor of Business Administration from Pace University.
Work at Rokt
Elizabeth Hecht currently serves as a Sales Marketing Coordinator at Rokt, a position she has held since 2023. Based in New York, New York, she contributes to the company's marketing efforts, leveraging her background in digital sales and marketing. Her role involves coordinating sales initiatives and supporting marketing strategies to enhance Rokt's market presence.
Previous Experience in Digital Sales
Before joining Rokt, Elizabeth worked at Dotdash Meredith as a Digital Sales Assistant from 2021 to 2023. In this role, she gained valuable experience in digital sales and marketing, which enhanced her understanding of digital marketing strategies. Her responsibilities included supporting sales teams and assisting in the execution of marketing campaigns.
Educational Background
Elizabeth studied at Pace University - Lubin School of Business, where she earned a Bachelor of Business Administration (BBA) with a focus on Marketing-Advertising and Integrated Marketing Communications, along with a minor in Graphic Design from 2017 to 2021. She graduated from the Pforzheimer Honors College, reflecting her academic dedication. Additionally, she participated in a study abroad program at the University of Westminster in London in 2019, which provided her with international exposure in marketing.
Internship Experience
Elizabeth has held several internships that contributed to her marketing expertise. In 2020, she worked as a Marketing Ad Sales Intern at SiriusXM for six months. She also interned at W. W. Norton & Company, Inc. as a Norton Professional Books Marketing Intern for three months in 2021. Earlier, in 2019, she gained experience as a Marketing Intern at Pierre Fabre Group, Avène, for three months. These roles allowed her to develop skills in marketing and sales across various industries.
Skills in Graphic Design
Elizabeth possesses a strong foundation in graphic design, which complements her marketing expertise. Her experience as the Art Director for the Brand Marketing Team at Pace University from 2020 to 2021 showcased her leadership and creative direction skills. This background enables her to integrate visual creativity into her marketing strategies effectively.