Ethan C.
About Ethan C.
Ethan C. is a Product Manager specializing in Experimentation at Rokt, with a background in creative arts and technology. He has held various roles in content production and product management, leveraging his fine arts education to enhance user engagement and product performance.
Current Role at Rokt
Ethan C. serves as a Product Manager, Experimentation at Rokt since 2022. In this role, he focuses on innovative strategies to enhance user engagement and improve product performance. His expertise lies in experimentation within product management, where he applies analytical methods to drive product development.
Previous Experience in Product Management
Before joining Rokt, Ethan worked at Constellation as an Associate Product Manager in AdTech from 2021 to 2022. He also held the position of Senior Digital Media Producer at Constellation from 2018 to 2021. His transition from content production to product management reflects his ability to leverage creative skills in a technology-driven environment.
Creative Background and Education
Ethan holds a Bachelor of Fine Arts (BFA) in Cinematography and Film/Video Production from New York University, where he studied from 2014 to 2018. He also attended Wellesley High School from 2010 to 2014. His educational background in the creative arts complements his technical skills in product management.
Early Career in Content Production
Ethan began his career in content production, working as a Production Assistant at 50 Eggs Films from 2013 to 2015. He also gained experience as a Social Media Content Producer at Breakaway Innovation Group for two months in 2014. His early roles in the creative industry laid the foundation for his later transition into product management.
Internships and Skill Development
Throughout his career, Ethan completed several internships that contributed to his skill development. He interned at Brickyard VFX in 2012, Allen & Gerritsen in 2017, and Arnold Worldwide in 2016. These experiences provided him with a diverse skill set in both creative and analytical domains.