Holly Aresty
About Holly Aresty
Holly Aresty serves as the Deputy Chief Commercial Officer at Rokt, bringing extensive experience in sales management and business development. Her career includes leadership roles at various companies, including ACTV8me and AIG, and she holds a Bachelor of Arts in Political Science from the University of Southern California.
Current Role at Rokt
Holly Aresty serves as the Deputy Chief Commercial Officer at Rokt, a position she has held since 2020. In this role, she focuses on driving commercial strategies and enhancing customer engagement. Her leadership contributes to Rokt's growth in the digital marketing sector, particularly in optimizing customer experiences and maximizing revenue opportunities.
Previous Experience at Rokt
Prior to her current role, Holly Aresty held several positions at Rokt. She served as the Senior Vice President of Customer Success from 2018 to 2020, where she was responsible for overseeing customer relationships and ensuring satisfaction. Before that, she was the Commercial Director for North America from 2016 to 2018, focusing on expanding Rokt's market presence in the region.
Professional Background
Holly Aresty has a diverse professional background, including significant roles in various organizations. She worked at ACTV8me as the Vice President of Strategic Partnerships from 2014 to 2016 and held positions at Trims Unlimited, Inc. as Senior Project Manager and Director of Account Management. Additionally, she was a Summer Associate at AIG in 2006 and served on the board of MAKERS Women from 2021 to 2023.
Education and Expertise
Holly Aresty studied at the University of Southern California, where she earned a Bachelor of Arts in Political Science from 2003 to 2007. She furthered her education at USC Marshall School of Business, completing the Management Development Program and Executive Education. Her educational background supports her extensive experience in sales management, brand positioning, and project management.
Board Membership and Affiliations
Holly Aresty was a board member of MAKERS Women from 2021 to 2023, contributing to initiatives aimed at empowering women in leadership. Additionally, she was a member of Chief from 2019 to 2021, an organization focused on connecting and supporting women executives. Her involvement in these organizations reflects her commitment to fostering professional growth and collaboration among women in business.