Kevin Melgar
About Kevin Melgar
Kevin Melgar serves as the Senior Vice President of Finance at Rokt, where he leads a finance organization focused on financial planning, analysis, and corporate strategy. He holds an MBA from Columbia Business School and has extensive experience in finance roles at companies such as Amazon, Morgan Stanley, and IBM.
Work at Rokt
Kevin Melgar serves as the Senior Vice President of Finance at Rokt, a position he has held since 2023. In this role, he leads a finance organization that focuses on financial planning and analysis, investor relations, corporate development, and strategy. His responsibilities involve providing strategic insights and financial guidance to support the company's growth and operational objectives.
Education and Expertise
Kevin Melgar earned his MBA from Columbia Business School, where he studied Finance and Economics from 2007 to 2009. He also holds a Bachelor of Science in Electrical Engineering with Honors from The University of Texas at Austin, completed between 2000 and 2004. Additionally, he is a Career Advancement Program Fellow at Management Leadership for Tomorrow, a program he has been part of since 2020. His expertise includes customer acquisition strategy, budgeting and forecasting, and valuation and mergers and acquisitions.
Previous Work Experience
Before joining Rokt, Kevin Melgar held various finance roles at Amazon from 2017 to 2023. He served as the Senior Finance Manager for AmazonFresh, Prime Now, and Restaurants, followed by his role as Global Head of Enterprise & SMB Finance for Amazon Business. Prior to Amazon, he worked at Morgan Stanley as an Investment Banking Associate in Toronto from 2009 to 2011 and at Noble Group as a Senior Associate in Principal Investing and M&A from 2011 to 2014. He also worked at IBM as a Circuit Design Engineer from 2004 to 2007.
Specialty and Skills
Kevin Melgar specializes in analyzing ambiguous problems and providing strategic insights to senior executive-level leadership. His skills encompass a range of financial disciplines, including financial planning and analysis, corporate development, and investor relations. He is adept at developing customer acquisition strategies and has significant experience in budgeting, forecasting, and conducting valuations for mergers and acquisitions.