Sally Kerr
About Sally Kerr
Sally Kerr is the Marketing Director at Rokt, where she has worked since 2020. She specializes in brand identity development, mobile strategy, and innovative marketing, generating over $500 million in sales through her expertise.
Work at Rokt
Sally Kerr has been serving as the Marketing Director at Rokt since 2020. In this role, she focuses on developing and implementing innovative marketing strategies that enhance brand identity and drive consumer engagement. Her responsibilities include overseeing mobile strategy, mobile application development, and UX/UI design. Kerr's leadership in marketing has contributed to significant sales growth and brand visibility for Rokt.
Education and Expertise
Sally Kerr studied at Harvard University, where she gained foundational knowledge that supports her expertise in marketing. Her professional skills include creating and developing brand identity from inception, which encompasses brand name selection, logo design, and website and mobile app development. She specializes in mobile strategy and UX/UI design, allowing her to effectively engage consumers in the digital space.
Background
Before joining Rokt, Sally Kerr held various marketing positions that contributed to her extensive experience in the field. She worked at Databricks as the Sales & Marketing Lead from 2017 to 2020, where she was responsible for driving marketing initiatives. Prior to that, she was with Special Group as Marketing Support from 2013 to 2017 and at Horizon Media as a Sales & Marketing Expert from 2010 to 2013.
Achievements
Sally Kerr has generated over $500 million in sales to consumer customers through her innovative marketing strategies. She conceptualizes and executes agency and partner relationships through event management, enhancing brand exposure. Additionally, she drives profitable sales for pre-sale launches and open clubs, demonstrating her ability to lead teams and manage projects effectively.
Team Management and Development
In her roles, Sally Kerr has spearheaded the recruiting, selecting, and training of employees across all areas of marketing. Her focus on team management ensures that her teams are well-equipped to execute marketing strategies and achieve business objectives. This commitment to developing talent contributes to the overall success of the organizations she has been part of.