Sydney Sturm
About Sydney Sturm
Sydney Sturm is an Account Manager at Rokt, with a background in marketing and eCommerce. She has held various positions in companies such as Walmart eCommerce and CollegeFashionista, and has a degree in Marketing from the University of Minnesota.
Work at Rokt
Sydney Sturm currently serves as an Account Manager at Rokt, a position she has held since 2021. In this role, she is responsible for managing client accounts and ensuring the successful implementation of Rokt's marketing solutions. Prior to her current position, she worked as an Account Coordinator at Rokt for eight months in 2021, where she supported account management activities and contributed to client success.
Previous Experience in eCommerce
Before joining Rokt, Sydney Sturm worked at Walmart eCommerce as a Category Specialist from 2018 to 2020. In this role, she focused on category management and product assortment strategies within the Greater New York City Area. This experience provided her with insights into the eCommerce landscape and consumer behavior.
Education and Expertise
Sydney Sturm studied at the University of Minnesota - Carlson School of Management, where she earned a Bachelor of Science in Business (BSB) with a focus on Marketing and Retail Merchandising from 2014 to 2018. Additionally, she studied at Università Bocconi for 11 months in 2017, further enhancing her marketing expertise.
Internship Experience
Sydney Sturm has a diverse internship background. She worked as a Style Guru Intern at CollegeFashionista from 2015 to 2017, where she contributed to fashion content creation. In 2016, she also interned as a Marketing Intern at Summit Facility and Kitchen Service, LLC for two months, gaining practical marketing experience.
Early Career Development
In addition to her internships, Sydney Sturm worked as a Student Communications Assistant at the Carlson School of Management from 2015 to 2018. This role involved supporting communication efforts within the school, helping her develop strong organizational and communication skills.