Alex Diudiuk
About Alex Diudiuk
Alex Diudiuk is a Gaming Sales Director with extensive experience in performance marketing for the gaming industry, currently working at RTB House since 2022. He has held various roles in sales and business development across multiple companies, focusing on leveraging AI solutions to enhance revenue and advertising effectiveness.
Current Role at RTB House
Alex Diudiuk serves as the Gaming Sales Director at RTB House since 2022. In this role, he focuses on performance marketing strategies tailored for the gaming industry, emphasizing both mobile and desktop platforms. His responsibilities include setting ambitious sales targets and leveraging AI and Human Intelligence solutions to enhance revenue generation. Alex's work involves engaging directly with players to optimize ad campaigns, utilizing Deep Learning technologies to improve campaign effectiveness.
Previous Experience in Sales and Business Development
Before joining RTB House, Alex held several significant positions in sales and business development. He worked as a Senior Sales Director Advertising at StreamElements from 2021 to 2022 in Berlin. Prior to that, he was the Head of Business Development at Mobisummer for five months in 2019. His experience also includes roles at Digital Turbine as Sales Director EMEA and at AdColony as Sales Manager, both in the Berlin Area, where he contributed to the growth of performance marketing initiatives.
Educational Background in Finance
Alex Diudiuk earned a Bachelor’s Degree in Finance from Ivan Franko National University of Lviv. His studies spanned from 2005 to 2010, providing him with a solid foundation in financial principles that he applies in his professional roles. This educational background supports his expertise in performance marketing and business development within the gaming sector.
Specialization in Performance Marketing
Alex specializes in performance marketing, particularly within the gaming industry. He focuses on enhancing advertising effectiveness through innovative strategies, including AI-driven retargeting. His efforts have contributed to significant improvements in Return on Advertising Spend (ROAS) for gaming clients, with some achieving up to a 400% increase. Alex values collaboration and continuous learning, which he believes are essential for scaling revenue in a competitive market.
Career Progression and Diverse Roles
Throughout his career, Alex has held various roles that highlight his versatility in sales and business development. He worked at CityAds Media in multiple capacities, including Business Development Manager and Senior Business Development Manager. His experience spans different regions, including Moscow, Kiev, and Malaysia, showcasing his ability to adapt to diverse markets and business environments. Alex's career reflects a blend of traditional and innovative approaches in both corporate and start-up settings.