Andrea Trapani, MBA
About Andrea Trapani, MBA
Andrea Trapani, MBA, is a Senior Sales Manager with a background in Psychology, Marketing, and Communications. He has extensive experience in digital advertising and has worked for various companies, including GSK and RTB House.
Current Role at RTB House
Andrea Trapani serves as a Senior Sales Manager at RTB House, a position held since 2022. In this role, she focuses on leveraging advanced technologies to assist e-commerce companies in enhancing their sales and revenues. Her expertise includes utilizing Deep Learning technology to optimize digital advertising strategies.
Previous Experience in Sales Management
Prior to her current role, Andrea held various sales management positions. She worked as a Sales Manager at RTB House from 2020 to 2022 and at Adglow from 2019 to 2020. Additionally, she served as a Sales Consultant and Account Manager at Ligatus from 2016 to 2018, gaining significant experience in the digital advertising sector.
Educational Background
Andrea holds a Master of Business Administration (MBA) from MIP Politecnico di Milano, completed between 2019 and 2021. She also studied at EADA Business School, focusing on Macroeconomics, Leadership, and Organizational Behavior during an International Week Exchange in 2019. Her undergraduate degree is a Laurea Triennale in Psicologia della Comunicazione from Università degli Studi di Milano-Bicocca.
Experience in Communication and Marketing
Andrea has a solid background in communication and marketing. She worked as a Global Communication Intern and Digital Media Expert at GSK, where she gained experience in brand management and digital media strategies. Additionally, she completed a Master in Marketing e Comunicazione d'Impresa at Accademia di Comunicazione.
Specializations and Professional Ethos
Andrea specializes in digital advertising segments, including Native, Programmatic, and Social Media. She has experience in both structured organizations and start-up environments. Her professional ethos emphasizes diversity and teamwork, which she considers essential for success in the industry.