Begum Golgeli
About Begum Golgeli
Begum Golgeli is a Senior Account Manager at RTB House, where she has worked since 2017, managing over 3,000 campaigns across various regions. She holds a Bachelor's degree in Advertising and Public Relations from Galatasaray Üniversitesi and a Master's degree in Corporate Communication from Università Cattolica del Sacro Cuore.
Work at RTB House
Currently, Begum Golgeli holds the position of Senior Account Manager UK at RTB House, a role she has occupied since 2017. In this capacity, she manages over 3,000 campaigns for clients across the EMEA, APAC, and Americas regions. Her responsibilities include developing AI-based product offerings, particularly in retargeting solutions and branding campaigns utilizing video ads. This role leverages her expertise in marketing technologies and client management.
Education and Expertise
Begum Golgeli earned a Bachelor's degree in Advertising and Public Relations from Galatasaray Üniversitesi, where she studied from 2010 to 2015. She furthered her education by obtaining a Master's degree in Corporate Communication from Università Cattolica del Sacro Cuore, completing her studies in 2016. Her academic background supports her expertise in deploying Deep Learning algorithms for marketing technologies, enhancing her professional capabilities in the digital marketing landscape.
Background
Before her current role at RTB House, Begum Golgeli worked as a Digital Marketing Specialist at Edenred Türkiye for six months in 2017. She also gained experience as a Marketing Trainee at Nestlé from 2016 to 2017 in Istanbul, Turkey. These positions contributed to her understanding of digital marketing strategies and client engagement, which she applies in her current role.
Professional Contributions
Begum Golgeli actively contributes to the development of AI-based product offerings at RTB House. Her work focuses on creating innovative retargeting solutions and executing branding campaigns that incorporate video ads. This involvement reflects her commitment to advancing marketing technologies and enhancing client outcomes through data-driven strategies.