Fred H.
About Fred H.
Fred H. is a seasoned digital marketing professional currently serving as the Team Leader for Technical Account Management in the DACH region at RTB House. With a diverse international background and extensive experience in various digital marketing specialties, he has successfully managed campaigns across multiple industries.
Current Role at RTB House
Fred H. serves as the Team Leader for Technical Account Management in the DACH region at RTB House since 2022. In this role, he oversees a team focused on delivering technical solutions and support to clients in Germany, Austria, and Switzerland. His responsibilities include managing client accounts, ensuring the successful implementation of advertising technologies, and enhancing customer satisfaction through effective communication and technical expertise.
Previous Experience at RTB House
Prior to his current position, Fred H. worked at RTB House as a Technical Solutions Specialist from 2020 to 2022. In this capacity, he provided technical support and solutions to clients, helping them optimize their advertising strategies. His experience at RTB House has contributed to his understanding of advanced digital marketing technologies and client management.
Educational Background
Fred H. has a comprehensive educational background in marketing and advertising. He studied at Fundação Dom Cabral, where he achieved a Postgraduate Specialization in Marketing from 2009 to 2011. He also holds a Bachelor of Arts in Advertising from Pontifícia Universidade Católica de Minas Gerais, completed between 2004 and 2008. Additionally, he earned a Certificate in Commercial Management from ICOT - International College of Technology in Dublin in 2012.
Diverse International Experience
Fred H. has lived and worked in four different countries: Brazil, Ireland, Poland, and Colombia. This international experience has enriched his perspective in digital marketing and allowed him to manage campaigns across various markets and verticals. His ability to adapt to different cultural contexts has been instrumental in his success in the digital marketing field.
Expertise in Digital Marketing
Fred H. possesses extensive expertise in digital marketing, specializing in areas such as Ad Operations, Technical Support, Affiliate Marketing, and Media Buying. He has developed and executed various marketing campaigns, including retargeting, affiliate, display, and email campaigns, utilizing multiple pricing models. His proficiency in tools and platforms like Google Ads, Facebook Ads, and web analytics has enabled him to drive successful marketing initiatives across diverse industries.