Itamar Goldfeld
About Itamar Goldfeld
Itamar Goldfeld serves as the Country Manager at RTB House, where he has successfully established the Israeli profit center, making it the third-largest in the region. He has extensive experience in sales, marketing, and account management across various global companies.
Current Role at RTB House
Itamar Goldfeld serves as the Country Manager at RTB House, a position he has held since 2021. In this role, he has successfully established the Israeli profit center, which has grown to become the third-largest in the region, demonstrating strong EBITDA performance. Goldfeld focuses on developing growth-oriented product marketing strategies and executing large-scale demand generation activities. His leadership has also involved cultivating partnerships with leading companies across various sectors, including gaming, SAAS, e-commerce, travel, and affiliates.
Previous Experience at Outbrain
Before joining RTB House, Itamar Goldfeld worked at Outbrain as the Director of Sales & Account Management for the EEMEA region from 2018 to 2021. His role involved overseeing sales strategies and account management, contributing to the company's growth in the region. This three-year tenure allowed him to refine his skills in sales and client relationship management within a competitive digital marketing landscape.
Career Background in Marketing
Goldfeld has a diverse background in marketing, having held several significant positions prior to his current role. He was the Senior Marketing & Innovation Manager at Unilever from 2014 to 2016 and worked at Strauss Group as a Category Manager and Brand Manager from 2010 to 2014. His experience spans both B2B and B2C sectors, focusing on product-market fit, customer journey, and user acquisition.
Educational Background
Itamar Goldfeld holds an MBA in Marketing and Advertising from The College of Management Academic Studies, which he completed from 2008 to 2010. He also earned a BA in Business Administration, Management, and Operations from The Hebrew University of Jerusalem, studying from 2004 to 2007. His educational background has equipped him with a solid foundation in marketing principles and business management.
Expertise in Marketing and Sales
Goldfeld is recognized for his expertise in adapting to industry shifts and staying at the forefront of technology, sales, and marketing trends. His extensive experience includes growth hacking, positioning, and e-commerce strategies. He has demonstrated a strong ability to drive demand generation and enhance product marketing strategies across various global companies.