Jason Abong
About Jason Abong
Jason Abong is a Technical Account Manager at RTB House, where he has worked since 2023. He has a diverse background in digital marketing and advertising, with previous roles at companies such as eBay, Cybba, and U-Haul International.
Work at RTB House
Jason Abong has been employed at RTB House as a Technical Account Manager since 2023. In this role, he serves as the primary technical point of contact for a dedicated book of business. His responsibilities include ensuring the seamless integration of advertiser campaigns with the demand-side platform. Additionally, he supports knowledge sharing and training within the Technical Account Manager team, contributing to the development of best practices.
Previous Experience in AdTech and Marketing
Before joining RTB House, Jason Abong held several positions in the advertising technology and marketing sectors. He worked at Cybba in various roles, including Technical Manager and Manager of Advertising Operations - West, from 2021 to 2023. His earlier experience includes serving as a Senior Media Trader and Senior Ad Ops Specialist at Cybba from 2017 to 2021. He also worked at eBay as an Account Manager from 2013 to 2015 and at Ve Interactive as a Media Trader from 2015 to 2017.
Educational Background
Jason Abong studied at Arizona State University, where he earned a Bachelor of Science (BS) in Marketing. He also attended Barrett, the Honors College, and obtained a Bachelor of Arts (B.A.) in Marketing. His education at the W. P. Carey School of Business further solidified his expertise in marketing, completing his studies from 2009 to 2013.
Technical Skills and Contributions
Jason Abong possesses extensive experience in troubleshooting complex campaign performance issues, including frequency analysis and tag drop-offs. He applies programming knowledge to automate and simplify ad operations processes, enhancing efficiency in campaign building and audience creation. Additionally, he has contributed to the company's knowledge base by writing documentation on internal processes and platform guides.
Internship Experience at U-Haul International, Inc.
Jason Abong began his career with an internship at U-Haul International, Inc. as a Web Analyst Intern in 2013. This three-month internship took place in Phoenix, Arizona, and provided him with foundational experience in web analytics, setting the stage for his future roles in the advertising and technology sectors.