Jim Price
About Jim Price
Jim Price serves as the Enterprise Sales Director and Head of Travel for North America at RTB House. He has extensive experience in the travel sector, having held leadership roles at several companies, including Criteo, KAYAK, and PebblePost.
Current Role at RTB House
Jim Price serves as the Enterprise Sales Director and Head of Travel North America at RTB House since 2019. In this role, he focuses on driving sales and developing strategies tailored for the travel sector. His responsibilities include managing client relationships and expanding the company's presence in the North American market. Price leverages his extensive experience in the travel industry to enhance RTB House's offerings and client engagement.
Previous Experience at PebblePost
Prior to his current position, Jim Price worked at PebblePost as Vice President of Sales for the travel sector from 2017 to 2018. During his tenure, he successfully introduced PebblePost's Programmatic Direct Mail solution to the travel industry. He collaborated with notable clients such as Celebrity Cruises, Hyatt Hotels, and Club Med, helping to integrate innovative marketing solutions into their operations.
Career at Criteo
Jim Price held the position of Vice President of Sales for the Travel Industry at Criteo from 2010 to 2017. He played a significant role in expanding Criteo's travel sector business, contributing to its growth from two campaigns to a $9-figure revenue business globally over six years. His efforts helped establish Criteo as a key player in the travel advertising market, particularly in North America.
Educational Background
Jim Price studied at the University of Wisconsin-Madison, where he earned a Bachelor of Business Administration (BBA) degree with a focus on Marketing. His educational background provided a solid foundation for his career in sales and business development within the travel and advertising sectors.
Experience in Travel Industry
Throughout his career, Jim Price has amassed extensive experience in the travel industry, working with high-profile clients such as Expedia.com, Hotels.com, and Airbnb. His roles have included leadership positions at various companies, including NexTag and KAYAK, where he focused on business development and advertising strategies tailored for the travel sector.