Julia Sapocinska

Julia Sapocinska

Account Based Marketing Team Lead @ RTB House

About Julia Sapocinska

Julia Sapocinska is an experienced marketing professional currently serving as the Account Based Marketing Team Lead at RTB House in Warsaw, Poland. With over 12 years of experience in integrated marketing and communications, she has held various roles in notable companies including GfK and Fitch Ratings.

Current Role at RTB House

Julia Sapocinska currently serves as the Account-Based Marketing Team Lead at RTB House, a position she has held since 2022. In this role, she is responsible for leading a team focused on account-based marketing strategies. Her tenure at RTB House reflects her expertise in marketing within a fast-paced international environment. Prior to her current position, she worked as the Account-Based Marketing Manager for the EMEA region from 2020 to 2022.

Previous Experience at RTB House

Before her current role, Julia Sapocinska held multiple positions at RTB House. She worked as the Regional Marketing & PR Coordinator for the EMEA region from 2019 to 2020. Her experience at RTB House began with her role as Account-Based Marketing Manager for the EMEA region, where she contributed to the development and execution of marketing strategies tailored to specific accounts.

Career Background at GfK

Julia Sapocinska has significant experience at GfK, where she held various roles from 2015 to 2018. She served as the Global Content Project Manager, overseeing content initiatives on a global scale. Additionally, she worked as the Marketing & Communications Manager from 2015 to 2019, and as a Marketing & Communications Executive from 2011 to 2015. Her roles at GfK involved developing integrated marketing strategies and managing communication efforts.

Educational Background

Julia Sapocinska has a solid educational foundation in psychology and public relations. She studied at the University of Social Sciences and Humanities, earning a Master of Arts in Psychology from 2005 to 2010. She also attended the London School of Public Relations, where she focused on Public Relations, Advertising, and Applied Communication from 2013 to 2014. Additionally, she completed a postgraduate program in Training and Development at INTRA Center for Psychological Support and Education from 2010 to 2011.

Marketing Expertise and Skills

With over 12 years of experience in integrated marketing and communications, Julia Sapocinska has developed a strong ability to lead and collaborate in cross-functional teams. She has experience running global marketing campaigns targeting regions such as BNX, DACH, the UK, and the US. Her background encompasses various aspects of marketing, including content management, public relations, and strategic communications.

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