Marcel Dworczyk
About Marcel Dworczyk
Marcel Dworczyk is a Technical Account Manager at RTB House, specializing in integrating deep learning algorithms into marketing strategies. He holds degrees in Cognitive Science and Psychology from Uniwersytet SWPS and is currently pursuing an Engineer's degree in Computer Science at the Polish-Japanese Academy of Information Technology.
Work at RTB House
Marcel Dworczyk has been employed at RTB House as a Technical Account Manager since 2021. In this role, he focuses on integrating deep learning algorithms into marketing strategies to enhance campaign performance. His work involves contributing to the development of ultra-tailored dynamic display and video creatives that meet client branding needs. Dworczyk operates within a global framework, collaborating with teams across the EMEA, APAC, and Americas regions.
Education and Expertise
Marcel Dworczyk studied Cognitive Science and Psychology at Uniwersytet SWPS from 2016 to 2021, earning his degree over five years. He is currently pursuing an Engineer's degree in Computer Science at the Polish-Japanese Academy of Information Technology, with studies scheduled to conclude in 2025. His educational background supports his expertise in marketing automation and the application of deep learning in marketing.
Background
Before joining RTB House, Marcel Dworczyk worked at MBridge - Marketing Experts as a Marketing Automation Specialist from 2018 to 2021. His experience in this role provided him with a solid foundation in marketing strategies and automation technologies, which he now applies in his current position.
Involvement in AI Marketing Lab
Marcel Dworczyk is involved in the AI Marketing Lab, where he focuses on inventing and advancing MarTech products. This participation highlights his commitment to innovation in the marketing technology sector and his role in shaping future marketing solutions.