Naoki Kobayashi
About Naoki Kobayashi
Naoki Kobayashi is a Gaming Sales Director with an MBA in International Management from Aoyama Gakuin University. He has extensive experience in sales and marketing within the gaming and advertising industries, having held senior positions at various companies including comScore, Aarki, and Gameloft.
Work at RTB House
Naoki Kobayashi currently serves as the Gaming Sales Director at RTB House, a position he has held since 2023. His role involves overseeing sales strategies specifically tailored for the gaming sector. Based in Tokyo, he operates in a remote capacity, focusing on building relationships and driving sales growth within the gaming industry.
Education and Expertise
Naoki Kobayashi holds an MBA in International Management and a BA in Economics, both from Aoyama Gakuin University. His educational background provides a strong foundation in business principles and economic strategies. He possesses expertise in programmatic advertising and mobile app marketing, along with experience in ad verification and audience measurement.
Professional Background
Naoki Kobayashi has a diverse professional background in sales and management across various companies. He worked at comScore, Inc. as Senior Director of Sales from 2016 to 2018 and at Aarki as Senior Director of Sales from 2018 to 2019. He also held the position of VP of Asia at Aarki from 2020 to 2023. Earlier in his career, he spent seven years at USEN Corporation as Manager of Broadband Content and briefly worked at Gameloft as Mobile Advertising Sales Head.
Industry Involvement
Naoki Kobayashi has actively participated in the industry as a speaker and panelist at various conferences. His involvement in these events highlights his commitment to sharing knowledge and insights within the gaming and advertising sectors. He has executed strategic alliances and sales initiatives with major partners across industries such as Internet, Telecom, and Advertising Agencies.
Achievements in Sales and Strategy
Throughout his career, Naoki Kobayashi has led Go-To-Market strategies in multiple Asian countries, demonstrating his capability in building and overseeing local teams. His strategic approach has contributed to successful sales outcomes and partnerships across different sectors.