Nick Alexander
About Nick Alexander
Nick Alexander is a Sales Director with extensive experience in sales and business development, particularly in the programmatic technology sector. He has held various roles in prominent companies, including News UK, Sojern, and RTB House, and has over 10 years of expertise in digital branding and media.
Current Role at RTB House
Nick Alexander serves as the Sales Director at RTB House, a position he has held since 2023. In this role, he is responsible for driving sales strategies and managing client relationships to enhance the company's market presence. His expertise in programmatic technology and digital branding supports RTB House's objectives in the competitive digital advertising landscape.
Previous Experience in Sales and Business Development
Prior to his current role, Nick Alexander held various positions in sales and business development across multiple organizations. He worked at AUDIENCES as Sales Director in 2023, and previously served as Senior Sales Director at Connatix from 2022 to 2023. His experience also includes roles at Sojern, where he progressed from Sales Manager EMEA to Sales Director over a span of four years. His tenure at News UK included positions such as Principal Sales/Business Development Executive and Sales Manager.
Educational Background
Nick Alexander studied at the University of the West of England, where he earned a Bachelor of Arts degree in History from 2004 to 2007. He also attended Wellington College and HSDC Alton, contributing to a well-rounded educational foundation that supports his professional endeavors in sales and business development.
Expertise in Programmatic Technology
With over 10 years of experience in the programmatic technology space, Nick Alexander has developed a strong understanding of digital advertising and media strategies. His background includes extensive work with media agencies in the UK, focusing on both new business development and key account management. This expertise positions him as a knowledgeable leader in the evolving landscape of digital marketing.
Career Progression and Roles
Nick Alexander's career spans various roles in sales and business development, beginning as a Recruitment Sales Executive at Centaur Communications from 2007 to 2010. He has held positions such as Programmatic Sales Manager at Crimtan and Business Development Director, showcasing his ability to adapt and grow within the industry. His diverse experience across different media formats, including B2B magazines and newspapers, highlights his versatility in the field.