Owen Tyzack
About Owen Tyzack
Owen Tyzack serves as the Head of Commercial at RTB House, where he has worked since 2017. He has held various leadership roles in sales and business development across multiple companies, including myThings, SimilarWeb, and Yahoo!, and has a background in history from the University of Surrey.
Current Role at RTB House
Owen Tyzack serves as the Head of Commercial at RTB House since 2017. In this role, he has been instrumental in driving the company's commercial strategy and operations in the UK market. Under his leadership, RTB House successfully launched its UK operations, achieving multi-million-pound revenue within 24 months. Tyzack's focus includes enhancing the company's market presence and expanding its client base, leveraging advanced advertising technologies.
Previous Experience in Sales and Management
Prior to his current position, Owen Tyzack held several significant roles in sales and management. He worked as Sales Director at myThings from 2013 to 2014 and at SimilarWeb from 2014 to 2016, where he also served as UK Country Manager. His earlier experience includes a role as Business Development Manager at uSwitch.com from 2000 to 2003 and as Senior Channel Manager at Yahoo! from 2006 to 2009. Additionally, he was Head of Sales at Keynoir from 2010 to 2011.
Contributions to AI and MarTech at RTB House
At RTB House, Owen Tyzack played a key role in the deployment of Deep Learning algorithms within the company's ad buying engine. He also contributed to the establishment of RTB House's AI Marketing Lab and Creative Lab, which focus on advancing marketing technology products. These initiatives aim to enhance the effectiveness of advertising strategies and improve client outcomes.
Educational Background
Owen Tyzack studied at the University of Surrey, where he earned a BA Honours degree in History from 1997 to 2000. This educational foundation has contributed to his analytical skills and understanding of market dynamics, which he has applied throughout his career in commercial roles.