Troy Corti
About Troy Corti
Troy Corti is an Enterprise Sales Director at RTB House, where he has worked since 2023. He has a diverse sales background, with experience in both sports and digital advertising, including significant roles at Yahoo and Apple.
Work at RTB House
Troy Corti has been serving as the Enterprise Sales Director at RTB House since 2023. In this role, he focuses on leveraging advanced advertising technologies, including deep learning algorithms, to enhance sales strategies and client engagement. His position at RTB House marks a continuation of his career in technology and advertising sales, emphasizing performance advertising solutions.
Previous Experience at Yahoo
Troy Corti has extensive experience at Yahoo, where he held multiple positions. He worked as an Account Executive - Mobile Lead for five months in 2016 and later transitioned to an Account Director role from 2017 to 2023, serving for six years. His responsibilities included managing client accounts and driving mobile advertising initiatives, showcasing his expertise in digital marketing.
Sales Background in Digital Advertising
Corti's career in digital advertising includes significant roles at Ziff Davis, Inc. as a Digital Account Executive from 2012 to 2014, and at Apple as part of the iAd Mobile Advertising Sales team from 2014 to 2016. His experience spans various aspects of digital sales, contributing to his comprehensive understanding of the advertising landscape.
Educational Background
Troy Corti earned a Bachelor of Science degree in Marketing from California State University, Chico, where he studied from 2002 to 2006. This educational foundation has supported his career in sales and marketing, providing him with essential skills applicable in various industries.
Transition from Sports to Technology Sales
Corti began his career in sports sales with the Golden State Warriors, where he held roles from 2006 to 2011, including Ticket Sales Representative and Senior Account Executive for Group Sales. His transition from sports to technology and advertising sales reflects his adaptability and diverse sales background, allowing him to leverage his skills across different sectors.