Alanna Aaron
About Alanna Aaron
Alanna Aaron is a Senior Buyer specializing in European Luxury at Rue Gilt Groupe, where she has worked since 2021. She has extensive experience in the fashion retail industry, having held various buying and merchandising roles at notable companies such as Anthropologie, Macy's, and Rue La La.
Current Role at Rue Gilt Groupe
Alanna Aaron serves as the Senior Buyer for European Luxury at Rue Gilt Groupe. She has held this position since 2021, working in New York, New York. In her role, she manages the European Luxury business, focusing on vendor relationships and inventory management. She collaborates with cross-functional partners, including Data Science and Technology teams, to forecast trends and make informed purchasing decisions.
Previous Experience at Rue Gilt Groupe
Prior to her current role, Alanna worked at Rue Gilt Groupe as a Buyer from 2018 to 2019 and as a Senior Buyer for Footwear from 2019 to 2021. During her time as a Senior Buyer, she supervised a team of seven and was responsible for dynamic inventory management, including negotiating across various inventory models.
Career Background in Retail
Alanna's career in retail began with an internship at Anthropologie in 2008. She later joined Macy's as a Merchandise Assistant from 2010 to 2013. Following this, she worked at Rue La La in various roles, including Assistant Buyer and Associate Buyer for Footwear, from 2013 to 2016. She continued to develop her expertise in buying and inventory management at Rue La La until 2018.
Educational Background
Alanna Aaron earned a Bachelor’s Degree in Fashion Merchandising from the University of Delaware, where she studied from 2006 to 2009. This educational foundation has supported her career in the fashion and retail industry, providing her with the necessary skills for her roles in buying and inventory management.
Achievements in Inventory Management
In her role managing the European Luxury business for Rue La La and Gilt, Alanna achieved an 80% increase in performance compared to the previous year. She is recognized for her expertise in dynamic inventory management and her ability to forecast and identify emerging trends, which informs her purchasing and curation decisions.