Neha Mazhar
About Neha Mazhar
Neha Mazhar is the Director of Growth Marketing at Rue Gilt Groupe, where she has worked since 2022. She has extensive experience in marketing analytics and growth marketing, having held various roles at companies such as Purch, Rue La La, and Harte-Hanks, Inc.
Current Role at Rue Gilt Groupe
Neha Mazhar currently serves as the Director of Growth Marketing at Rue Gilt Groupe. She has held this position since 2022 and has been instrumental in driving marketing strategies that enhance customer engagement and revenue growth. Her role involves overseeing various marketing initiatives and collaborating with cross-functional teams to optimize marketing performance.
Previous Experience at Rue Gilt Groupe
Prior to her current role, Neha Mazhar worked at Rue Gilt Groupe in several capacities. She was the Sr. Manager of Growth Marketing from 2021 to 2022, where she focused on developing and implementing growth strategies. Additionally, she served as the Manager of Marketing Analytics from 2018 to 2021, contributing to data-driven decision-making processes.
Experience at Rue La La
Neha Mazhar has significant experience at Rue La La, where she worked as a Sr. Marketing Analyst from 2016 to 2018 and as a Marketing Analyst from 2015 to 2016. During her tenure, she analyzed marketing data and developed strategies to improve marketing effectiveness, contributing to the overall success of the organization.
Education and Marketing Background
Neha Mazhar earned her Bachelor's degree in Marketing from Bentley University, where she studied from 2009 to 2013. Her academic background provided her with a solid foundation in marketing principles, which she has applied throughout her career in various marketing roles.
Early Career and Additional Roles
Before her roles at Rue Gilt Groupe and Rue La La, Neha Mazhar worked at Harte-Hanks, Inc. as a Marketing Analyst from 2013 to 2015. She also served as an International Peer Adviser at Bentley University from 2011 to 2013, where she supported international students in their transition to university life.