Susan G. Hunt
About Susan G. Hunt
Susan G. Hunt serves as the Associate Director of North America Institutional Marketing at Russell Investments, where she has worked since 2016. With extensive experience in marketing and brand development, she has held various roles in the financial sector, including positions at Sun Life Financial and Invesco Ltd.
Work at Russell Investments
Susan G. Hunt serves as the Associate Director of North America Institutional Marketing at Russell Investments. She has held this position since 2016, contributing to the firm's marketing strategies in Toronto, Ontario, Canada. In her role, she focuses on enhancing brand visibility through strategic initiatives and effective communication. Her experience in institutional marketing supports the firm's objectives in reaching diverse audiences and promoting its services.
Previous Experience at Sun Life Financial
Prior to her current role, Susan G. Hunt worked at Sun Life Financial as the Director of National Marketing and Brand Development from 2001 to 2007. During her six years there, she was responsible for overseeing marketing strategies and brand initiatives that aligned with the company's goals. Her leadership in marketing contributed to the development of the brand's presence in the financial services sector.
Education and Expertise
Susan G. Hunt has a strong educational background in marketing and finance. She earned a Masters Certificate in Marketing Communications Management from the Schulich School of Business at York University in 2006. Additionally, she completed the Claritas Investment Certificate from the CFA Institute in 2013. She also holds a Canadian Securities Certificate from the Canadian Securities Institute, achieved between 1998 and 2000. Her education supports her expertise in strategic sponsorship initiatives and digital marketing.
Professional Background
Susan G. Hunt has a diverse professional background in marketing within the financial services industry. Before joining Russell Investments, she worked at Invesco Ltd. as the Manager of Institutional Channel Marketing from 2009 to 2015. She also held a position as Manager of Marketing at Canada Trust for one year in 1998. Her roles have equipped her with skills in creating engaging events, promotions, and effective digital marketing strategies.
Skills and Specializations
Susan G. Hunt possesses a range of skills that enhance her effectiveness in marketing. She specializes in business-critical communication, including crisis and M&A communication. Her ability to design memorable events and promotions allows her to engage diverse audiences effectively. Additionally, her strong background in web content and design contributes to the development of impactful digital marketing strategies.