Sheena Desai
About Sheena Desai
Sheena Desai is the Marketing Manager for Health Plans at Rx Savings Solutions, with a background in marketing and customer service roles at Vital Decisions, Caswell-Massey, and L'Oréal.
Current Role at Rx Savings Solutions
Sheena Desai currently serves as the Marketing Manager for Health Plans at Rx Savings Solutions. In this role, she is responsible for overseeing marketing initiatives and strategies targeted at health plans. She brings extensive experience in marketing, particularly in the health sector, to guide the company's efforts in promoting savings solutions to health plans across the industry.
Previous Experience at Vital Decisions
Sheena Desai worked at Vital Decisions from 2013 to 2022, holding the role of Associate Director of Marketing. During her nine-year tenure, she led the development and maintenance of the company's intranet, participated in rebuilding the company's website, and managed various marketing-related tasks. She imported potential candidate information and participated in focus groups to enhance company values, rewards, and recognitions. Additionally, she managed the CARE Correction Process and served as a liaison for Health Plan Case Managers to troubleshoot CareBoard issues.
Early Career at Caswell-Massey and L'Oréal
Before her role at Vital Decisions, Sheena Desai worked briefly at Caswell-Massey as a Customer Service Representative in 2012. Prior to that, she held internships at L'Oréal, first as a Company Store Intern for eleven months in 2010, and later as a Purchasing Summertime Employment Program Intern in 2011 for two months in Clark. These early roles provided her with foundational experience in customer service and corporate environments.
Educational Background
Sheena Desai studied Communications at Rutgers University, where she earned her Bachelor of Arts degree. Her education at Rutgers, from 2007 to 2011, provided her with a strong foundation in communication skills and principles, which she has applied throughout her career in various marketing and customer service roles.
Key Projects and Responsibilities at Vital Decisions
During her time at Vital Decisions, Sheena Desai was instrumental in multiple key projects. She actively contributed to the development of the company's new website, working closely with web developers. She also managed the import of over 4,000 potential candidates monthly into the company's documentation system. Additionally, she investigated discrepancies within the CARE Documentation system, worked with Account Management on letter templates, and participated in focus groups for the creation of a company Value System.