Raaquib Pathan
About Raaquib Pathan
Raaquib Pathan is an SEO and Content Marketing Specialist with a Bachelor of Engineering from Gujarat Technological University. He currently works at Salesmate in Ahmedabad, focusing on digital PR and SEO strategies that enhance brand presence and authority.
Work at Salesmate
Raaquib Pathan currently holds the position of SEO & Content Marketing Specialist at Salesmate, a Sales CRM company, since 2021. In this role, he focuses on developing and implementing effective SEO strategies to enhance the company's online visibility. His work involves rigorous on-page optimization and quality backlink building to improve search engine rankings. Raaquib also emphasizes content-driven marketing to target specific keywords, ensuring that the brand maintains a strong presence in search results.
Education and Expertise
Raaquib Pathan earned a Bachelor of Engineering (BE) degree from Gujarat Technological University in Ahmedabad, where he studied from 2015 to 2019. His educational background provides a strong foundation for his expertise in SEO and content marketing. Additionally, he attended Kendriya Vidyalaya from 2006 to 2015, where he completed his earlier education. Raaquib advocates for questioning and critically analyzing existing SEO strategies, which reflects his commitment to continuous improvement in the field.
Previous Experience in Digital Marketing
Before joining Salesmate, Raaquib Pathan worked as a Digital Marketing Executive at Citrusbug Technolabs from 2019 to 2021. His responsibilities included executing various digital marketing strategies and campaigns. Additionally, he briefly served as a Marketing Executive at GO-ads in 2019 for five months. These roles contributed to his practical knowledge and skills in digital marketing, further enhancing his capabilities in SEO and content marketing.
SEO Tools and Techniques
Raaquib Pathan utilizes a range of tools to monitor and improve SEO performance, including Google Analytics, Search Console, Ahrefs, and Semrush. His approach integrates rigorous on-page optimization with effective backlink building strategies. This combination allows him to continuously analyze and refine SEO efforts, ensuring that the content aligns with best practices and achieves desired outcomes in search engine rankings.
Focus on Digital PR
Raaquib Pathan places a strong emphasis on digital PR to enhance brand presence and authority. He aims to achieve strategic mentions that contribute to the overall visibility of the brand. By leveraging digital PR techniques, he seeks to build relationships and improve the brand's reputation in the online space, which is essential for effective content marketing and SEO strategies.