Dylan Becker
About Dylan Becker
Dylan Becker is a Senior Associate in Digital Marketing specializing in Lead Generation, currently working at Sallie Mae. He has a background in marketing with experience in both agency and brand-side settings, having held various positions in digital marketing since 2016.
Work at Sallie Mae
Dylan Becker currently holds the position of Senior Associate, Digital Marketing - Lead Generation at Sallie Mae, where he has been employed since 2023. In this role, he manages enterprise lead generation through various digital channels, including Paid and Organic Social Media, Paid Search, and Display marketing. Prior to this, he served as a Senior Associate in Email Marketing for five months in 2023 and as a Marketing Associate focused on Pre-Customer and Existing Customer Marketing from 2022 to 2023. His work at Sallie Mae encompasses a range of digital marketing strategies aimed at enhancing customer engagement and lead acquisition.
Education and Expertise
Dylan Becker graduated from Lycoming College with a Bachelor’s Degree in Business Administration, with a focus on marketing. His educational background also includes studies in music. This academic foundation has equipped him with the skills necessary for a career in digital marketing. He has gained practical experience through various internships and positions that have allowed him to apply his knowledge in real-world settings.
Background
Dylan Becker's educational journey began at Wyomissing Area Jr./Sr. High School, where he studied from 2009 to 2015. He then attended Lycoming College from 2015 to 2019, where he completed his degree. After his studies, he worked in various marketing roles, including an Office Assistant position at Lycoming College from 2018 to 2019. His early career included internships at Design Revolution Studios, LLC and Robert M. Sides, Inc., where he gained valuable experience in marketing.
Previous Work Experience
Before his current role at Sallie Mae, Dylan Becker worked at Design Revolution Studios, LLC as a Strategic Marketing Associate from 2019 to 2021. He also served as a Marketing Intern at the same company from 2016 to 2018. Additionally, he completed a four-month internship at Robert M. Sides, Inc. in 2019. His diverse experience spans both agency and brand-side settings, where he has been involved in strategizing and executing digital marketing campaigns.