Lisa Marie Mcdonald
About Lisa Marie Mcdonald
Lisa Marie McDonald is a Social Media Community Manager at Trellist Marketing and Technology, where she has worked since 2019. With a background in journalism and extensive experience in social media, she focuses on connecting communities with financial literacy resources.
Work at Trellist Marketing and Technology
Lisa Marie Mcdonald has been employed at Trellist Marketing and Technology as a Social Media Community Manager since 2019. In this role, she focuses on social media leadership, utilizing her expertise to enhance community engagement and brand visibility. Trellist is located in Wilmington, Delaware, where Mcdonald has contributed to various marketing initiatives over the past five years.
Experience at Sallie Mae
Mcdonald has held multiple positions at Sallie Mae, starting as a Social Media Intern in 2014 for seven months, followed by a role as Senior Social Media Specialist from 2014 to 2017. In her current position as Social Media Community Manager, which she has held since 2017, she has developed award-winning digital campaigns and served as a spokesperson on higher education financing. Her work focuses on connecting communities with financial literacy resources.
Education and Expertise
Lisa Marie Mcdonald earned a Bachelor of Arts in Journalism from Delaware State University, where she studied from 2010 to 2013. She later pursued a Master of Science in Media Studies and Communication at the S.i. Newhouse School of Public Communications at Syracuse University from 2016 to 2018. Her expertise includes building executive visibility, social listening, social customer service, paid advertising, and social analytics.
Previous Work Experience
Prior to her current roles, Mcdonald worked as a Writer and Editor at Delaware State University from 2010 to 2013 and as an Editorial Intern at Delaware Today for two months in 2014. She also served as a Reporting Intern at WHYY from 2013 to 2014. These experiences contributed to her skills in content creation and editorial processes.
Writing and Content Creation
Mcdonald writes on topics related to paying for college across various platforms, including Facebook, LinkedIn, Twitter, Blogs, and WordPress. Her content aims to assist college-bound families and thought-leaders in understanding the complexities of financing higher education.