Rhaina Borthwick
About Rhaina Borthwick
Rhaina Borthwick is a Web Content Manager at Sallie Mae, where she has worked since 2011. She has extensive experience in web content management and development, with a background in various roles across multiple companies.
Work at Sallie Mae
Rhaina Borthwick has served as the Web Content Manager at Sallie Mae since 2011. In this role, she has focused on managing web content and ensuring effective communication through the company's digital platforms. Based in Newton, MA, her tenure at Sallie Mae spans over 13 years, during which she has contributed to the development and execution of web strategies that align with the company's objectives.
Education and Expertise
Rhaina Borthwick holds a Bachelor of Arts degree from the University of Chicago, where she studied from 1996 to 2000. She also attended the Academy of the New Church and briefly studied at Harvard University in 2009. Her educational background supports her expertise in web content management, particularly in utilizing Google Analytics for performance tracking and content optimization.
Background in Content Management
Before joining Sallie Mae, Rhaina Borthwick worked at Mercer as a Content Manager and Web Developer from 2007 to 2011. She also held positions as a Marketing and Communications Specialist at mitra IT from 2003 to 2005 and as a Marketing Specialist at Maconomy for a brief period in 2006. These roles provided her with a solid foundation in content management and web development.
Technical Skills and Tools
Rhaina Borthwick is proficient in various web development tools, including Dreamweaver, Adobe Illustrator, and Photoshop. Her skills extend to standards-compliant dynamic web development, content delivery through content management systems (CMS), and file management. She has been designing and implementing websites since 2000, showcasing her long-standing commitment to the field.