Steven Grossman
About Steven Grossman
Steven Grossman serves as the Senior Vice President International at SAMBAZON, where he manages the company's Retail & Foodservice business across 50 countries. He has extensive experience in the food industry, having held various leadership roles at Clif Bar & Company, PepsiCo, and other organizations.
Current Role at SAMBAZON
Steven Grossman serves as the Senior Vice President International at SAMBAZON, a position he has held since 2024. In this role, he leads a team of 20 employees and consultants to manage the company's Retail and Foodservice business across 50 countries outside of North America. His responsibilities include overseeing international operations and driving growth strategies for the brand.
Previous Experience at Clif Bar & Company
Prior to his current role, Grossman worked at Clif Bar & Company for nearly a decade. He held various positions, including Vice President of Strategic Customer Planning & Marketing from 2007 to 2012 and Senior Director of International Sales from 2012 to 2021. During his tenure, he played a key role in the company's international expansion efforts, contributing to its growth in global markets.
Sales and Marketing Leadership at Mezzetta and Eat Just, Inc.
Steven Grossman has held significant roles in sales and marketing at various companies. He served as Head of Sales Strategy at Mezzetta from 2021 to 2022. Following that, he was Vice President of Trade Marketing at Eat Just, Inc. from 2022 to 2023. These roles highlight his expertise in developing strategic marketing initiatives and sales strategies in the food industry.
Educational Background in Marketing and Business
Grossman earned a Bachelor of Business Administration (BBA) in Marketing and International Business from Northeastern University, where he studied from 1980 to 1984. He furthered his education by obtaining a Master of Business Administration (MBA) in Marketing from the University of Michigan - Stephen M. Ross School of Business between 1986 and 1988. His educational background supports his extensive career in marketing and business strategy.
Diverse Industry Experience
Steven Grossman has a diverse background that spans both traditional food companies and innovative food tech startups. His experience includes roles at PepsiCo (Quaker Oats), where he held progressively responsible sales and brand marketing roles from 1988 to 1997, and later as Director of Golden Grain for a year in 1999. This breadth of experience equips him with a comprehensive understanding of the food industry.