Anna Flach
About Anna Flach
Anna Flach serves as the Global Head of Marketing & Communications at SAP Fioneer, where she leverages her expertise in fintech and technology marketing. She has contributed to the Rose Review of Female Entrepreneurship and has held various leadership roles across the finance and technology sectors.
Current Role at SAP Fioneer
Anna Flach serves as the Global Head of Marketing & Communications at SAP Fioneer since 2021. In this role, she oversees the marketing strategies and communication efforts for the company, focusing on enhancing brand visibility and driving engagement within the fintech sector. Her responsibilities include developing strategic marketing initiatives that align with the company's goals and fostering relationships with key stakeholders.
Previous Experience in Marketing and Communications
Prior to her current position, Anna Flach held several roles in marketing and communications across various organizations. She worked as the Global Marketing Director at BSO from 2020 to 2021 and as Head of Growth & Communications at Qadre from 2019 to 2020. Additionally, she has experience as an Assistant Vice President at Commerzbank AG, where she managed internal communications and marketing efforts. Her diverse background includes roles at BNP Paribas and Oxfam, showcasing her extensive experience in the finance and technology sectors.
Education and Expertise
Anna Flach has a strong educational background, having studied at several prestigious institutions. She achieved a Master in Management from emlyon business school and a BSc in Business and Psychology from Oxford Brookes University. She completed her Abitur at Theodolinden-Gymnasium, excelling in subjects such as English, Politics, and Philosophy. Her education complements her expertise in fintech, blockchain, and cloud computing, which are essential in her current role.
Contributions to Female Entrepreneurship
Anna Flach contributed to the Rose Review of Female Entrepreneurship, which aims to promote and increase female entrepreneurship in the UK. This involvement highlights her commitment to advocating for diversity and inclusion within the business landscape. She regularly speaks on topics related to fintech, social impact, and diversity in technology, further emphasizing her dedication to these important issues.
Recognition and Awards
In 2020, Anna Flach was shortlisted for the European Women in Finance Awards, acknowledging her significant contributions to the finance industry. This recognition reflects her impact and influence within her field, particularly in promoting diversity and innovation in financial services.