Kerstin Henger

Kerstin Henger

Marketing Lead Emea & Mee @ SAP Fioneer

About Kerstin Henger

Kerstin Henger is the Marketing Lead EMEA & MEE at SAP Fioneer, where she has worked since 2022. With a background in various marketing roles across companies like Experian and Hays, she specializes in sales enablement, campaign planning, and content creation.

Current Role at SAP Fioneer

Kerstin Henger serves as the Marketing Lead EMEA & MEE at SAP Fioneer, a position she has held since 2022. In this role, she focuses on developing marketing strategies that resonate with customer realities and leverage data-driven insights. Her work involves coordinating marketing efforts across the EMEA and MEE regions, ensuring alignment with organizational goals and customer needs.

Previous Experience at Experian

Before joining SAP Fioneer, Kerstin Henger worked at Experian as a Senior Marketing Manager from 2019 to 2022. During her three years in this role, she operated remotely from Baden-Baden, Baden-Württemberg, Deutschland. Her responsibilities included overseeing marketing initiatives and strategies that supported the company's objectives.

Background in Marketing Management

Kerstin has extensive experience in marketing management, having held various positions prior to her current role. She worked at Arvato Financial Solutions as a Product Marketing Manager for 10 months in 2019 and at Hays as a Senior Marketing Manager/Team Lead from 2017 to 2019. Her career also includes a four-year tenure at Hays as a Marketing Manager from 2013 to 2017.

Educational Qualifications

Kerstin Henger obtained her Bachelor of Arts (BA) degree from iba - Internationale Berufsakademie, where she studied from 2007 to 2010. This educational background provided her with foundational knowledge and skills that have contributed to her career in marketing.

Specialization in Marketing Strategies

Kerstin specializes in several key areas of marketing, including sales enablement, campaign planning, social media, and content creation. She emphasizes the importance of publishing content on appropriate channels to foster effective communication between sales teams and customers.

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