Bridget Mohring
About Bridget Mohring
Bridget Mohring is a Senior Manager of Customer Experience at Sarnova, with extensive experience in market research and customer experience across various industries. She has held senior roles at companies such as JPMorgan Chase & Co., QVC, and American Express, and is recognized as a featured speaker at industry conferences.
Work at Sarnova
Bridget Mohring has been serving as the Senior Manager of Customer Experience at Sarnova since 2020. In this role, she focuses on enhancing customer interactions and ensuring that the customer experience aligns with the company's strategic goals. Her responsibilities include implementing Customer Experience Measurement (CEM) systems to evaluate customer touchpoints and translating business needs into effective research strategies.
Previous Experience in Market Research
Before joining Sarnova, Bridget Mohring held various positions in market research across multiple industries. She worked at JPMorgan Chase & Co. as VP/Senior Manager in Market Research from 2011 to 2018, where she was promoted from Manager. Prior to that, she served as the Customer Focus Project Lead at QVC from 1994 to 2000, and as Director of Customer Research at Sears from 2007 to 2011. Additionally, she was the Manager of Market Research at American Express from 2000 to 2006.
Educational Background
Bridget Mohring holds a Bachelor's Degree in Communications and Human Relations from Western Connecticut State University, which she attended from 1979 to 1983. She furthered her education by studying Public Affairs Journalism at Regent University from 1985 to 1987. Additionally, she earned a Master of Business Administration (MBA) in Digital Marketing from Ohio Christian University, completing her studies from 2015 to 2017.
Expertise in Research Methodologies
Bridget Mohring possesses extensive knowledge of research methodologies, including Brand Equity, Segmentation, and Product Development. She is adept at utilizing innovative techniques to assess the emotional components of brand associations and customer decision-making. Her experience includes mobile surveys and qualitative methods to gather real-time feedback, which supports her ability to deliver impactful, story-driven research insights.
Industry Contributions and Speaking Engagements
Bridget Mohring is recognized as a featured speaker at industry conferences, where she discusses the significance of achieving business impact through research. Her contributions to the field extend beyond her professional roles, as she actively shares her insights and expertise with peers and industry professionals.