Alessandra Martella
About Alessandra Martella
Alessandra Martella is the Southern Cluster Customer Marketing Director at SC Johnson in Milan Area, Italy, with over 18 years of experience in marketing, trade marketing, and commercial roles within FMCG multinational corporations.
Title and Current Role
Alessandra Martella is the Southern Cluster Customer Marketing Director at SC Johnson, based in the Milan Area, Italy. She began this role on October 1, 2019. The position involves her overseeing customer marketing strategies and initiatives across the Southern Cluster region, ensuring alignment with the company's broader business objectives.
Professional Experience at SC Johnson
Alessandra Martella has accumulated significant experience working at SC Johnson in various roles. From 2017 to 2019, she was the RedEl Commercial Director Europe & Artwork Team Head in the Geneva Area, Switzerland. Prior to this, she served as the Air Care Marketing Director from 2015 to 2017 and as Air Care Marketing Manager from 2012 to 2015, both also in Geneva. Her earlier roles at SC Johnson include National Account Manager in the Sales Department (2011-2012) and Sales Effectiveness Manager from 2008 to 2011, both in the Milan Area, Italy.
Early Career and Roles at Henkel
Before her extensive tenure at SC Johnson, Martella worked at Henkel in the Cosmetic Business Unit. From 2003 to 2005, she was an Assistant Brand Manager for Oral Care and Hair Care in Milan Area, Italy. Her earlier roles at Henkel include a short stint as Assistant Brand Manager for Hair Coloration in 2002 and the position of Junior Trade Marketing Manager from 2000 to 2002.
Educational Background
Alessandra Martella has a rich educational background. She studied at Sapienza Università di Roma, where she completed her degree in Scienze della Comunicazione- Indirizzo Comunicazione di Impresa with a score of 110/110 from 1993 to 1999. Additionally, she earned a Master's in Marketing and Communication from Publitalia from 1999 to 2000. Martella also studied Multimedia Systems Management at Istituto Addestramento Lavoratori in 1997, earning a certification after 11 months of study.
Years of Experience in Marketing and Commercial Roles
With over 18 years of experience in marketing, trade marketing, and commercial roles within FMCG multinational corporations, Alessandra Martella has a well-rounded professional background. Her career highlights include strategic roles at both SC Johnson and Henkel, where she has managed a variety of marketing and sales responsibilities, demonstrating her versatility and expertise in the field.