Daniel Bourhill
About Daniel Bourhill
Daniel Bourhill is the Senior Brand Manager for Core Home Cleaning brands at SC Johnson in Sydney, Australia, with over a decade of experience in brand management within the FMCG sector.
Current Role at SC Johnson
Daniel Bourhill is the Senior Brand Manager for Core Home Cleaning brands at SC Johnson in Sydney, Australia. In this role, he oversees well-known brands such as Duck, Mr Muscle, Kiwi, Windex, and Pledge. Since taking on this position in 2018, Bourhill has leveraged his extensive experience to manage multiple brands concurrently, contributing to their market presence and growth in the home cleaning sector.
Previous Roles in Brand Management
Before his current role, Daniel Bourhill worked as the Brand Manager for Pest Control brands at SC Johnson from 2016 to 2018 in Sydney, Australia. He managed brands like Raid, Baygon, and Off!. Prior to that, he was the Brand Manager for Schwartz Herbs & Spices at McCormick & Company from 2014 to 2016 in Haddenham, UK, where he contributed to the brand's growth in the UK market. Additionally, he was the Brand Manager for Glutafin at Dr. Schär from 2013 to 2014 in Warrington, United Kingdom, and a Brand Manager at PFL Healthcare Ltd from 2011 to 2013 in Ellesmere Port, United Kingdom.
Education and Qualifications
Daniel Bourhill received his BA (Hons) in Business and Marketing from Bangor University, where he studied from 2007 to 2010. This formal education laid the foundation for his career in brand management, equipping him with theoretical and practical knowledge in marketing strategies and business operations.
Experience in FMCG Sector
With over a decade of experience in the fast-moving consumer goods (FMCG) sector, Daniel Bourhill has specialized in managing both home cleaning and pest control brands. His diverse industry experience includes managing OTC and prescribed nutrition sectors, positioning him as an expert in strategizing and implementing brand management practices across various consumer product categories.
Market Expertise
Daniel Bourhill's career has provided him with a comprehensive understanding of both the UK and Australian markets. His ability to adapt and apply his brand management expertise to different geographical regions demonstrates his versatility and proficiency in handling diverse market demands, contributing to his proven track record of successfully managing multiple brands simultaneously.