Genoveva Glassman
About Genoveva Glassman
Genoveva Glassman is the Global Marketing Director at SC Johnson, with over a decade of experience in brand management and marketing leadership roles at Mars.
Title and Role at SC Johnson
Genoveva Glassman holds the position of Global Marketing Director at SC Johnson. She has been leading global marketing strategies for the company since 2017. Her role is based in Racine, Wisconsin, United States.
Previous Roles at Mars
Before joining SC Johnson, Genoveva Glassman worked at Mars for over a decade. She held various positions including Marketing Portfolio Lead from 2014 to 2016, Senior Brand Manager from 2011 to 2014, Brand Manager from 2007 to 2010, Senior Associate Brand Manager from 2006 to 2007, and Associate Brand Manager from 2004 to 2006. All roles were based in Mclean, Virginia, United States.
Education and Academic Background
Genoveva Glassman earned a Master of Business Administration (MBA) from the University of Southern California, where she studied from 2002 to 2004. She also holds a Bachelor of Arts degree in Economics from UC Santa Barbara.
Experience in Brand Management
Genoveva Glassman has extensive experience in brand management and marketing portfolio leadership. She has spearheaded numerous brand management initiatives during her tenure at Mars and now at SC Johnson. Her expertise in global marketing strategies continues to shape her current role.